a building up, as of military forces; increase in amount or number.

a process of growth; strengthening; development

the buildup of heavy industry.

an accumulation, as of a particular type of material

a buildup of salt deposits.

an increase, as in potential, intensity, or pressure

A buildup of suspense began halfway through the movie.

a progressive or sequential development

the buildup of helium atoms from hydrogen.

praise or publicity designed to enhance a reputation or popularize someone or something

The studio spent

a process of preparation designed to make possible the achievement of an ultimate objective

a lengthy buildup to a sales pitch.

encouragement; a psychological lift

Every time I need a buildup, I look at her picture.

noun

decrease , destruction , reduction

noun

accretion , advertising , enlargement , escalation , expansion , gain , growth , heap , hype , increase , load , mass , plug , promotion , publicity , puff * , stack , stockpile , store , aggrandizement , amplification , augment , augmentation , boost , hike , jump , multiplication , proliferation , raise , rise , swell , upsurge , upswing , upturn , development , advertisement , ballyhoo , puffery